1. News
    February 24th, 2016 by Peter Roper
    Interview: Ken Segall

    This wide-ranging interview with Ken Segall covers the insights on simplicity discovered while researching his second book and his concept of ‘dual...

  2. Blogs
    June 18th, 2013 by Dan Frakes
    The new Mac Pro: what we wanted, what we’re actually getting

    Back in March, I opined about the next generation of the Mac Pro, explaining both what I hoped for and what I actually expected. First, I was hoping...

  3. Steve Jobs
    July 23rd, 2012 by Anonymous
    Simply Steve

    Since Steve Jobs passed away I have spent a many hours reading about him and the Apple he created. I started, like most others just after he died...

  4. News
    May 23rd, 2012 by Macworld Australia Staff
    The upside-down Apple logo explained

    Stand behind an opened current-model MacBook Pro or Air, and you’ll see a glowing Apple logo. But look at some older models – such as Carrie...

  5. News
    May 7th, 2012 by Ashleigh Allsopp
    New book reveals that the iMac was almost called ‘MacMan’

    A new book about Apple has revealed that the iMac was almost called the MacMan. Advertising director Ken Segall revealed in his book, Insanely Simple:...

  6. News
    April 27th, 2012 by Ashleigh Allsopp
    New novel details Steve Jobs’ desire for simplicity

    A new book reveals a fresh insight into Steve Jobs’ mind and how his obsession with simplicity drove Apple to success. Insanely Simple: The Obsession...

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