Essential Social Media Apps

Tania Cao
10 April, 2015
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Social media is a part of our lives – like an invisible body part grafted onto us. If you were born in the 90s or even the 21st century, then you are embedded into social media culture.

Here are my top five social media apps.


In 2010, Instagram created a new way for the social media world to capture and share photos and videos with family, friends and even the world. Users can see what others are doing, by following them and seeing how the world is seen through their eyes. You can stay up-to-date with inspirational Instagrammers, photographers, athletes, celebrities and fashion icons. Instagram has over 300 million users and lets you edit photos with 10 creative tools to change brightness, contrast and saturation, as well as shadows, highlights and perspective. You can also instantly share photos and videos on Facebook, Twitter, Tumblr and other social networks.


Snapchat has been enabling fast and fun mobile conversations since 2011. The name speaks for itself – simply snap a photo or video to your friends and chat. You can add a caption and the Snapchat usually disappears after it has been viewed – unless the recipient takes a screenshot! Snaps can also be added to your Story, which means that friends will be able to view that Snapchat for 24 hours. You are also notified when friends view sent Snapchats, and friends are able to see your top friends lists, which are the three friends to whom you send the most Snapchats. Snapchat is all about taking life less seriously and having fun with family and friends.


Twitter allows users to post as many updates as they want throughout their day with a 140-character limit per tweet. Think of it as SMS for the social media age. Don’t worry, we all know people get angry and annoyed when people post random and weird Facebook statuses, so Twitter is the place for that. Twitter allows you to follow your favourite celebs and athletes, and be the first to hear breaking news. Along with texts, users can tweet photos and videos too.


Facebook, arguably, started the social media revolution back in 2004. With over a billion members, almost everyone knows what Facebook is. With the Facebook app, you can to keep up-to-date with friends from their status updates, photos and videos. You can be notified directly on a mobile device when friends like and comment on posts, text and chat in group conversations and play games. Facebook is the biggest social networking service, with everyone from teens to the older generation online.


Kik was founded in 2009 by a passionate group of students from the University of Waterloo. It’s a social media platform that shifts the world from the PC to the smartphone. It has over 200 million users, who are able to connect with friends and chat instantly in one-on-one or group chats. Kik is the king of instant messaging services of the smartphone era. Unlike other messengers, Kik uses usernames rather than phone numbers. To stay connected with people, simply ask, “What’s your Kik?”

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