Steve Jobs video: Why we don’t put Intel stickers on Apple products

27 September, 2012 by Macworld Australia Staff
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During a 2007 Q&A session with media, Steve Jobs revealed why Apple did not put Intel stickers on its computers to indicate that the devices were fitted with Intel processors. And in classic Jobs style, his response had the whole room laughing.

The video, originally posted by John Gruber of Daring Fireball  shows Jobs sitting between Tim Cook and Phil Schiller.

Watch around the 43-second mark as Jobs answers the Intel question.

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