What’s happening with Macworld Australia?

Anthony Caruana
15 March, 2017
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Readers will be aware the February issue of Macworld Australia has been delayed. We are doing our best to continue to bring you a locally produced printed issue of Australian Macworld but times are hard.

In Australia, advertising support it is getting harder to come by and this has lead to delays in the schedule. Long-term readers will note that we are running fewer ads than before. We are constantly seeking partners who can assist with helping to ensure the magazine’s future.

Even large publications, like daily papers, have cut back on their IT coverage. This is a direct result of advertisers moving their money away from print to other media.

As the editor, I remain committed to one of the few remaining print titles in the world committed to the Mac and Apple’s other platforms. As much as possible, we produce product reviews that are sourced locally and we endeavour to write stories that reflect the local Mac scene. Personally, I have spoken at three different Mac user groups already this year – I do this because I love the Apple platform.

The responses I receive to my weekly email are always encouraging and tell me there is a passionate family of readers out there who value Macworld Australia.

So, please be assured that Niche Publishing and I are committed to continuing to deliver a locally produced Macworld Australia. But also understand that we are doing this in a pretty tough environment.

Anthony Caruana

Editor – Macworld Australia

11 Comments

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  1. Glenn says:

    It’s a shame to hear this. As a loyal subscriber I always look forward to receiving Macworld in the post.

    Just a thought. I’m in my mid-40s and I’ve seen a lot of technology magazines come and go. I used to love the slightly underground, handmade feeling of computer magazines from the 1980s. They were akin to independent music fanzines.

    Just because things were good in the 90s doesn’t mean we shouldn’t be adaptable. Once upon a time Macworld scaled up; surely it can scale down.

    The important thing is that reviews remain local, content stays relevant and analysis is independent.

    These are exciting times for technology. A thorough review of what’s important to the survival of the magazine (hint: national distribution into newsagents probably isn’t one of them) should see resources allocated such that the reliance on advertising is reduced but quality is not compromised.

    I find it hard to believe that a product with the brand equity of Macworld cannot see things through!

  2. Rod Martin says:

    Thanks Anthony for your updates on the difficulty publishing Australian Macworld. Us readers are more tolerant of problems when we understand what is happening behind the scenes. Joanne Davies had filled me in already on some of difficulties getting a paper Feb. issue out.

    BTW it is the Feb’17 issue (featuring Ear Pods) that has been placed in Zinio but incorrectly labelled Mar’17 (every page inside is labelled “February 2017” and it is identical to the Feb’17 issue published in the U.S.A.).
    The actual Mar’17 issue features an Apple laptop on its cover.

    Can this please be corrected and the actual March issue placed in Zinio so that I can be reading the Mar’17 issue in Zinio, while I wait for the paper Feb’17 issue to arrive.

    Good luck your team!

  3. Rod Martin says:

    Thanks Anthony for your updates on the difficulty publishing Australian Macworld. Us readers are more tolerant of problems when we understand what is happening behind the scenes. Joanne Davies had filled me in already on some of difficulties getting a paper Feb. issue out.

    BTW it is the Feb’17 issue (featuring Ear Pods) that has been placed in Zinio but incorrectly labelled Mar’17 (every page inside is labelled “February 2017” and it is identical to the Feb’17 issue published in the U.S.A.).
    The actual Mar’17 issue features an Apple laptop on its cover.

    Can this please be corrected and March issue placed in Zinio so that I can be reading the Mar’17 issue in Zinio, while I wait for the paper Feb’17 issue to arrive.

  4. Vince says:

    Thanks Anthony, appreciate the feedback.

  5. Damon Schultz says:

    Fellow magazine publishing person here, Anthony. Sorry to read about the state of affairs. We’re not doing so badly on ours, but it’s certainly hard work. Wishing you all the best.

  6. Patricia Scott says:

    Hi, Anthony, I was a subscriber to the print version of Macworld Australia for a number of years. Then I switched to the digital version for several years. My subscription ran out a few months ago, and I miss it. I did not renew with Zinio because it gripes me muchly that they charge so much for so little real input. Is there any possibility that Macworld Australia could produce its own app to deliver Macworld content?

  7. Macworld Australia Staff says:

    Thanks Damon. Consumer tech is particularly challenging. I hear it from my friends across the world.

  8. Macworld Australia Staff says:

    Thanks Patricia – I’ll chat to the publisher about some ideas.

  9. Chris Marshall says:

    Rod Martin mentions the Macworld Aust Zino mixup.
    Since MW Aust is now bi monthly, isn’t the alternate month just the American MW issue for that month, a fill in for the now missing MW Aust issue that use to be?
    Really miss MW Aust as a monthly, but understand your problems.
    Don’t disappear!

  10. Glenn says:

    I hope Macworld Australia is here to stay Live life Ng and prosper

  11. Brian Brown says:

    Sorry to hear about problems. I have been a print subscriber for quite a few years and have missed regular issues. Still keeping my fingers crossed for Feb issue. I like Patricia’s idea and would pay for that. I didn’t like Zinio much.
    Keep up the good work!

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