Tech start-up Square, which is led by Twitter co-founder Jack Dorsey, announced it’s working to turn the iPad, iPhone and Android devices into portable payment systems.
At a news conference in San Francisco, the company unveiled two mobile applications designed to let shoppers and stores use digital devices instead of a cash register or credit card terminal when conducting transactions.
Square Register, a new free app for Apple’s iPad, is designed to speed up the checkout process, track sales and make it easy for businesses to communicate with customers on their mobile devices. The touch-enabled point-of-sale and checkout app essentially replaces stores’ cash registers.
The application can also generate digital receipts, update pricing and maintain virtual storefronts.
The company also unveiled Card Case, an app designed to help iPhone and Android users find local businesses and track and store digital receipts. The Card Case app also lets users set up tabs for their favourite merchants, making purchasing instant and easy. Card Case, according to Square, can be activated through a text message invitation from Square after the user makes a credit card purchase at a participating merchant.
“Cash registers and credit card terminals are relics of an expensive, complicated and impersonal commercial transaction system,” said Dorsey, CEO of Square. “With Register and Card Case, we’re transforming everyday transactions between buyers and sellers into something special.”