Users encode their videos as Flash or H.264 files using compression application Sorenson Squeeze 5 (the company also released a free update Monday to work with Sorenson 360) or via Squish, a browser-based java applet (browser encoding offers fewer encoding options). You can encode videos at up to 1Mbps. Once encoded, files are uploaded to the Sorenson 360 service.
Sorenson 360 offers multiple sizes, embeddable players, and video tracking.
Customers can then embed their videos with their choice of player styles and sizes (including 720p HD), and have access to real-time viewing tracking to see how popular videos are.
Sorenson 360 also offers video analytics, custom watermarks, video embed codes, a full screen mode, the ability for content creators to download presets used in previous uploads, and more.
Pricing varies depending on needs, but monthly fees start at $US99 ($A133) for 10GB of video storage and up to 2,500 streams per month.
Sorenson 360 works with PowerPC G5- or Intel-based Macs running OS X 10.4 or later, and both Safari and Firefox (it also works on Windows PCs).