iPads, Macs eating away at Windows dominance

Macworld Australia Staff
5 July, 2012
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Courtesy: Asymco

Apple products are eating away at Microsoft’s dominance of the global computer market, according to a 2012 first-quarter report from research analysts Asymco.

The data report contends that computers running Microsoft Windows currently hold a 78 percent global majority, with Apple’s OS X being used on 3.7 percent of computers.

For Windows, this represents a rise of 4 percent from the last quarter, but a drop from 90 percent of the market just one year ago.

Apple’s iPads held 11 percent of the computing market, a two percent decline from Q4, 2011, but an overall significant rise from a 4.2 percent share this time last year.

The iPads’ gain of an 11 percent share just two years after its debut in April 2010, demonstrates the potential growth for tablet computing. Sales of tablets made by Apple competitors Amazon and Samsung were down in the last quarter, however.

In terms of global control by companies, “Apple remained the top vendor with 14.6 percent share, followed by HP with 14.1 percent and Lenovo in third at 10.7 percent. Dell just barely managed to beat Acer with 9 percent vs 8.9 percent,” Asymco said.



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