iPad apps cost more than iPhone apps on average

Australian Macworld staff
4 May, 2010
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The average iPad app in the Apple App Store costs US$4.67 vs. US$3.87 for the average iPhone app, according to new research from apps watcher Distimo.

That should add up to a lot of iPad app revenue given that Apple says it has sold more than 1 million iPads since they became available a month ago and that users have downloaded more than 12 million apps. Apple says there are 200,000-plus apps in its App Store, most created before the iPad arrived but most of which also will run on the iPad.

The number of iPad apps is exploding, up about 33 percent over the past two weeks alone, according to Distimo.

Distimo, based in the Netherlands, says that 80 percent of the 4,870 iPad apps in the App Store are paid, rather than free programs (Apple says more than 5,000 iPad apps have been built). That compares to 73 percent for the iPhone.

About one third of iPad apps are games, with entertainment and book apps also proving popular, according to Distimo

The priciest iPad apps are those for medical and financial applications, costing an average of US$42.11 and US$18.48, respectively. That’s way higher than comparable iPhone medical and financial apps, which sell for an average of US$10.74 and US$5.74, respectively.

The increased price of iPad apps may not come as a big surprise to everyone. According to Australian app developers, it’s clear that writing apps for the iPad takes more time and effort than their iPhone counterparts.

Early reviews of iPad apps have highlighted both the most useful and most useless. Overall, iPad reviews themselves have been positive, though wish lists keep growing, with some hoping for improvements in file management and true multitasking.

Still, there’s no slowdown in sight for the iPad, with the new 3G model going on sale in the US over the weekend and already racking up 300,000 sales, according to a Piper Jaffray analyst.

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