Gartner says non-smartphone device market to grow

Macworld Australia Staff
1 June, 2015
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Gartner says more than 112 million non-smartphone connected devices (mobile PCs, tablets and mobile hot spot devices) will be sold worldwide in 2015, up 5.6 percent from last year.

According to Gartner, there are differences in consumer and business user buying trends and usage between the different device segments of cellular-embedded notebooks, ultramobiles, tablets and mobile hot spot devices, as well as significant regional differences.

Mobile PCs (notebooks and premium ultramobiles)

Globally, numbers of cellular-embedded mobile PCs (notebooks and premium ultramobiles) will grow from 1.8 million to 4.9 million from 2014 through 2019, with a penetration rate growing from 1.3 percent to 2.7 percent of total mobile PCs.

Premium ultramobiles will grow the fastest, from 492,000 units in 2014 to 3.2 million units in 2019. This is good news for Apple with the launch of the new MacBook, although Gartner suggests the trend will be driven by mobile users and business travellers who have higher needs for portability and also cellular connectivity, as Wi-Fi is not always available – something the MacBook won’t solve without a mobile hotspot of some sort.

Tablets (basic and utility ultramobiles)

This is the largest segment of cellular-embedded devices with sales of 50 million units in 2014, growing to 76 million units in 2019.

Mobile hot spot devices

Cellular-embedded mobile hot spot devices are My Wi-Fi hot spot devices and USB dongles with built-in 2G/3G/4G modems or through removable 2G/3G/4G SIM cards. The total mobile hot spot devices number is expected to grow from 54 million to 70 million from 2014 through to 2019. Demand for USB modem-type hot spot devices is decreasing as they are less flexible than a wireless mobile hot spot.

The full report Gartner clients (which requires a paid up membership) at ‘Forecast Analysis: Cellular-Embedded Notebooks, Ultramobiles and Mobile Hot Spot Devices, Worldwide, 2014-2019′

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