A few months ago (May to be precise) the app ‘Bang with Friends’ was unceremoniously removed from the Apple App Store. No official explanation was given, though interested parties suggested it may have had something to do with the overt sexual nature of the app. Apart from that name, and the just-shy of pornographic default login screen, the app invited users to select from their Facebook friends those with whom they’d like to ‘hook up’.
If two users selected each other, ‘bang’ (ahem), they’d receive an alert letting them know of the fledgling mutual admiration society. Then, presumably, nature would be left to run its course.
After the app disappeared from the App Store, Bang With Friends’ CEO, Colin Hodge, let it be known that his company was working with Apple to regain the Cupertino company’s favour.
And he’s been successful it appears, as a rebranded version of the app has emerged. It’s now called Down and invites users to categorise its Facebook friends one of two ways – those they’d like to hang with or those they are ‘down’ with. So, yes, not that different really. Just a little subtler in its language. And that in-your-face launch site imagery has been jettisoned.
The app is available as a free download, but its still adult intentions are reflected in its 17+ user rating.
by Macworld Australia staff