Apple tops 50 Most Admired Companies list

Macworld Australia Staff
4 March, 2013
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Apple is Fortune’s most admired company for the sixth year in a row, finishing above Google and Amazon to take the top spot.

The Cupertino-based company leads the Top 50 World’s Most Admired Companies list – in which US companies dominated by occupying the top 14 places – after posting US$13 billion in net income and securing the title of most profitable company in the world.

“Apple has had a rough time lately with its stock price in a free fall and the widely publicized failure of its Maps feature. However, it remains a financial juggernaut, posting $13 billion in net income last quarter, making it the most profitable company in the world during that period,” Fortune said.

“The company has its fanatical customer base, and it still refuses to compete on price, making the iconic iPhone and iPad products that are still widely seen as prestige devices. Competition may be stiff, but so far it remains behind: In Q4 2012, the iPhone 5 was the world’s best selling smartphone, followed in second place by the iPhone 4S.”

Google and Amazon finished in second and third place, while fellow technology giant IBM was placed at No.6. The first non-American company to feature in the list was German car manufacturer BMW at 14th, which was 15 places above the next overseas company, Japanese car manufacturer Toyota Motor at 29.

In the electronic category, Samsung finished second behind Apple but finished 35th in the overall category.

Fortunes builds the list from 1800 companies with revenue above US$10 billion – only 400 of the companies are chosen from outside the US – and collects votes from 3800 directors and executives in various industries.



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