Apple iPad to hold 61 percent of 2011 tablet market

Ben Camm-Jones
5 August, 2011
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Apple will sell some 40 million iPads in 2011, ending the year with a 61 percent market share, according to a report.

A Digitimes research report estimates that overall tablet shipments for the second half of 2011 will be up 150 percent on last year, with Apple shifting 25.5 million units between the beginning of July and the end of December, up 76 percent on the same period in 2010.

Non-iPad shipments in the second half of 2011 are expected to reach 15.65 million units, up 65 percent compared to the first half of the year and accounting for 39 percent of total shipments.

Where core application processors are concerned, Apple will again dominate, thanks to the dominance of the iPad. But the report puts Texas Instruments in second place, ahead of nVidia.

However, the report warned that tablet shipments in the second half of 2011 still face uncertainties and the key quarter for 2011 will be Q4, as a number of brand vendors have yet to firm up their strategies for the last quarter of the year.

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