Apple clads the iPhone 8 and iPhone X in (Product)Red to help fight HIV

Brad Chacos
10 April, 2018
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The newest version of the iPhone 8 does justice to the Apple name while also doing good for humanity. On Monday, Apple announced the iPhone 8 and iPhone 8 Plus (Product)Red Special Edition. The latest in a long line of (Product)Red editions from Apple, a portion of every sale of these blazing red phones go to the Global Fund’s HIV and AIDS grants, with Apple donating more than $120 million dollars since 2006.

It’s not just the rear of the phone getting a makeover. Look closely and you’ll see that the iPhone 8 (Product)Red Special Edition swaps the standard model’s white front out for a slick black sheen, too.

Apple’s flagship iPhone X isn’t getting a new crimson enclosure, but it’s still getting in on the fun with a (Product)Red iPhone X Leather Folio that will put the heat on the best-looking iPhone X cases. Apple says it’s “crafted from specially tanned and finished European leather for a luxurious look and feel.” The (Product)Red iPhone X Leather Folio will launch tomorrow, on April 10.

iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition will be available in 64GB and 256GB models starting at an Apple retail price of RRP A$1079 inc. GST from apple.com/au, the Apple Store app and Apple Stores and through Apple Authorised Resellers and select carriers.

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