Apple chases Beatles’ logo

Tim Grey
15 March, 2011
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After wrapping up its 23 year-long lawsuit with Apple (the Beatles company), Apple (the iPod company) is attempting to trademark the famous Granny Smith logos once seen on Beatles LPs.

According to PatentlyApple, Apple (McCartney) lost the right to the Granny Smith during the company’s 2007 settlement of their legal dispute, and now Apple (Jobs) has filed trademark applications for permission to use the logos on computers, phones, clothing, advertising, and, most interestingly ‘providing a social networking website.’

It’s entirely possible Apple (Purple iMac) is merely attempting to ensure nobody gets their hands the iconic logo so thoroughly associated with Apple (Yellow Submarine).

Steve Jobs, like a few other folk, is a bit of a Beatles nut. He’s even claimed that his business model was based on the band, stating ‘great things in business are no done by one person, they are done by a team of people.’

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